Tag: How To

Two Simple Formulas to Estimate Long Tail Traffic & CTRs

Quadratic Formulas. Polynomials. Algebraic equations. When I hear terms like these I’m quickly transported back to Algebra class, 10th grade with Mr. Johnson. Like a lot of kids, maths was my most despised subject. It was difficult and I didn’t understand how the complex formulas would ever be applied in real life. In short, advanced maths seemed like a total waste of time. :D However, now that I am older and hopefully a little bit wiser too, I find myself routinely using...